Monday, January 15, 2007

Performance Management: Symphony in tune with Metreo (AMR)

Performance Management
Symphony in tune with Metreo
A little less than a year ago, Symphony Technology Group acquired price management vendor Metreo. An early pioneer in the emerging pricing software category, Metreo ran into some financial troubles that resulted in its acquisition by the privately held software investment group. The remainder of 2006 was spent supporting existing customers, enhancing the core product, and positioning the offering to new prospects.
In 4Q06, we published the “AMR Research Active Pricing and Profitability Framework” in which we emphasized that price management can also be used as an important cog in a broader pricing, profitability, and supply planning model. This interrelationship was also apparent to the Metreo management team. Another software asset they managed, SymphonyRPM, has been the foundation for customer-specific sales and operations planning (S&OP) deployments over the last few years. Now the distinct divisions have merged and will go to market as Metreo-Symphony.
We expect to see more details soon from the merged company as it fuses price, profit, and planning into a unified product. Suffice to say, many of us are intrigued by this combination and look forward to hearing more details in the next few months.

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